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Getting your point across in print

Numerous studies have confirmed that the editorial page of a newspaper is the second-most read page of newspapers, after the front page. Among elected officials and other opinion leaders, the editorial page is often cited as the most read page of the newspaper. Activists who utilize the editorial page can effectively educate and influence policy makers and fellow community members. For a list of local newspapers, see below.

Letters to the Editor are the easiest way for most citizens to access the editorial page. Here are a few tips for getting your point across:

Short is sweet. Your letter should be no more than 175 words in length.

Keep it local. The newspaper editor serves a local readership and so should you.

Write right. Your letter should be concise, factual, perhaps clever (and thus fun to read), and grammatically correct.

Focus. Letters that are timely, entertaining and focused on a single message are more likely to be published.

Make it relevant. Open by tying your issue to current news. Ideal letters respond to a recent article or provide a call to action regarding a forthcoming event or decision.

Stay positive. While it is perfectly acceptable to open with a criticism, question or hilarious zinger, the overall tone and intent of your letter should be constructive. If you have a solution, get to it.

Be reachable. Include your contact information, and be accessible there in case the Editor has a followup question.

Send it. Make sure your letter is addressed to the appropriate editor.



Local Media Outlets

Activists in Santa Clara and San Mateo County can access a number of local newspapers to share their opinions and ideas.

San Francisco Chronicle
Fax (415) 543-7708 - chronletters@sfgate.com

San Jose Mercury News
Fax (408) 271-3792 - letters@sjmercury.com

Country Almanac
Fax (650) 854-0677 - editor@calmanac.com

Half Moon Bay Review
Fax (650) 726-7054 - hmbreview@hmbreview.com

Palo Alto Weekly
Fax (650) 326-3928 - letters@paweekly.com

Palo Alto Daily News
Fax (650) 327-0676 - editorial@paloaltodailynews.com


San Mateo County Times
Fax (650) 348-4446 - hangney@angnewspapers.com

 
           
 
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Page last updated April 30, 2003 .